CULTURE and TOURISM: Presentation of Divertimento project during the World Tourism Fair – ITB

Following the collaboration between Euricca network and CulturePolis regarding the use of Culture as a tool for Touristic development, the first results of the European project Divertimento  were successfully presented during the World Tourism Fair ITB, which  held on 8-12 March 2017 in Berlin.

The official presentation took place on 08.03.2017 in the Italian pavilion,  thanks to region of Campania’s hospitality. The presentation  was opened by the Italian Minister of Heritage, culture and tourism. During the event,  Aldo di Russo (unicity partner) presented EUROTHENTICA trilogy, including:  “Cultural trails – ibook / epub – heritage games” which  aims to promote 70 destinations with distinctive cultural identity and heritage through the use of new technologies.